How to Use Google Analytics to Shape Your Content Marketing Strategy

Big data is a wonderful thing. It’s given us amazing insights into how we can market out content better. The only problem is that these revelations are coming so quickly that if you don’t use them you’re going to end up stumbling around directionless in the dark, even while everybody else use what they’re learning to laser in on the right strategy. And then they’ll leave you behind as they shoot for the stars. That’s really not a situation you want to find yourself in. For that reason, make certain…

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