Pros and Cons of SEO Affecting Your Content Marketing Campaign

Is SEO worth it? After all, it is a big investment and there are a lot of other tools available to get to your customers, like social media, newsletters and targeted advertising. Wouldn’t it be better to invest in those? It’s a big question and one that any marketing campaigner considering their options would like […]

SEO Friendly Blog

5 Crucial Tips for a More SEO Friendly Blog

If you have conducted any recent searches on Google lately, and those searches have used long tail keywords (most people use long-tail keyword searches now), you have probably discovered that among the top 8-10 results can easily be blog posts rather than websites. For example, a Google search with the term “tips for increasing conversions” […]

SEO in Increasing Profit of Your Company

The Role of SEO in Increasing Profit of Your Company

SEO stands for Search engine optimization. Normally, when a business goes well, the company would like to go into internet marketing as the next move. During such times, the company seeks the help of a SEO consultancy. Search engine optimization is a process of modifying your website in such a way that there is more internet traffic and thus […]