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AI Is Transforming Digital Marketing Digital Marketing 

How Artificial Intelligence Is Transforming Digital Marketing?

We are in the digital era. Right? Check out these 5 areas of Artificial Intelligence [AI] that can transform your digital marketing strategy. How Artificial Intelligence can Transform Digital Marketing Artificial Intelligence has penetrated almost in all industries: from mechanical engineering to information technologies. It’s not a surprise that AI is also transforming digital marketing at extreme speed. Most users do not even notice the presence of AI in everyday life, while its real influence is tremendous. AI enhances the productivity of various processes, which are connected with the searching…

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Email Marketing Digital Marketing 

Why Email Marketing Is the Future of Making Money Online?

There are ton of ways to make money online. Basically, you can summaries all these ways in two main approaches. The difference between the two approaches is that the first approach is just an income stream that can run dry any time, whereas the second approach is building a business and hence long lasting. The First Approach This includes doing surveys, MLM programs, building niche sites, YouTube marketing, CPA marketing, writing articles, offering services like graphic designing etc. The list goes on and you can make money no doubt. But…

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Marketing Automation Tools Business Digital Marketing 

Top 5 Marketing Automation Tools for your Small Business

Small business owners very well know that they have limited resources and the only way to keep the company running on a tight budget is to wear many hats simultaneously. From managing finances to dealing with customers and also overlooking production, marketing, and delivery, they manage to do it all; no wonder, so many novice entrepreneurs complain of exhaustion. Unfortunately, business owners have only 24 hours in a day, and it’s quite impossible to cram every minute task in this span of time. Luckily, there are tools available that can…

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PPC Campaign Optimization Digital Marketing 

Top 7 PPC Campaign Optimization Tips

Want to drive more qualified leads to your website or blog? PPC marketing is a great way to just that. In this post you will learn best tips for PPC campaign optimization. There is a marketing acronym which is highly preferred by most of the online businesses. We know that sweet three letter acronym as PPC, generally known as pay per click. There are many posts on the internet which educate you on how you can run a PPC campaign but very few in-depth articles which gives you actionable PPC campaign optimization tips….

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Blockchain Digital Marketing Technology 

Blockchain, Smart Contracts & The Future Of Digital Marketing

The transparent nature of blockchain data will allow companies and customers alike to feel more secure. Today, the advertising industry is a multi-billion-dollar industry. According to Forrester, a market research firm, digital marketing expenditures in the US are on course to reach levels close to $120 billion by the year 2021. It’s no wonder that companies such as Amazon, Facebook, and Google collect information about their consumers continuously. However, bots generate about half of all the ad traffic. Brands spend a lot of money to reach potential customers, but this…

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Social Media Marketing Vs. Digital Marketing Digital Marketing Social Media 

Social Media Marketing Vs. Digital Marketing: What’s the Difference?

It is very easy to think that social media marketing and digital marketing are interchangeable terms in an era where the hullabaloo about social media is causing a lot of companies to heavily invest in such marketing. However, the truth is, digital marketing long preceded social media invention. Even in the age where TV or Radio was the all the rage, there was digital marketing. While there are a few people who attempt to imply that digital means fresh or new, digital marketing has existed for almost a century. Let’s…

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Influencer Marketing Digital Marketing Influencer Marketing Social Media 

Quick Insights into Effective Influencer Marketing

Influencer marketing is the process of finding, investigating, enlisting and backing the people who create high-impact discussions with customers regarding your brand, quality, services and products. Influencer marketing involves marketing goods and services to those who have a strong influence over the goods purchased by other people. This market influence typically comes from an individual’s proficiency, familiarity, or notoriety. Retailing to a congregation of influencers is quite similar to spoken word marketing, but it doesn’t strictly confide on specific recommendations. Influence may be drawn from a wide range of places….

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email marketing Digital Marketing 

5 Email Marketing Tactics to Get Quick Engagement

You are at a point saying your e-commerce business is a big flop, not generating conversion rate and expected ROI, then perhaps it’s time to get your thought back. Should you revise your strategies? The way you promote your online store among your target audience should be prioritised on the basis of their interests, purchasing behaviours, and the changing marketing trends, if you want to know the truth. And this is where email marketing can come into play. As one of the most effective online marketing platforms to boost the…

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Big Data Big Data Digital Marketing 

The Crucial Role of Big Data in Digital Marketing

The days of the old, mass advertising seem to be numbered. The digital age is upon us with all its tech marvels, including a plethora of different channels, devices, and tools. Marketers are constantly being challenged to take advantage of all this technology in order to shape and distribute their message. Therefore, they are always on the lookout for different ways to comprehend and interpret large sets of data. That way, they can capture the imagination of the wide audience and turn prospects into loyal brand ambassadors. Understanding the Role…

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Digital Marketing Tips Digital Marketing 

4 Digital Marketing Tips For Your Business

Every business has a constant goal to improve its profit margins. And Digital Marketing has gained its relevance in achieving the same objective. A company employing online marketing in its business plans, looks for lead generation, boost in online sales, rank higher in search engine results page and gain as many numbers of customers as possible. With the digital transformation widening its reach all over the web, a business having a great digital marketing strategy is likely to acquire profitable results in its online traction and sales. Read these four…

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