Category: Digital Marketing

We are in the digital era. Right? Check out these 5 areas of Artificial Intelligence [AI] that can transform your digital marketing strategy. How Artificial Intelligence can Transform Digital Marketing Artificial Intelligence has penetrated almost in all industries: from mechanical engineering to information technologies. It’s not a surprise that AI is also transforming digital marketing at extreme speed. Most users do not even notice the presence of AI in everyday life, while its real influence is tremendous. AI enhances the productivity of various processes, which are connected with the searching…

There are ton of ways to make money online. Basically, you can summaries all these ways in two main approaches. The difference between the two approaches is that the first approach is just an income stream that can run dry any time, whereas the second approach is building a business and hence long lasting. The First Approach This includes doing surveys, MLM programs, building niche sites, YouTube marketing, CPA marketing, writing articles, offering services like graphic designing etc. The list goes on and you can make money no doubt. But…

Want to drive more qualified leads to your website or blog? PPC marketing is a great way to just that. In this post you will learn best tips for PPC campaign optimization. There is a marketing acronym which is highly preferred by most of the online businesses. We know that sweet three letter acronym as PPC, generally known as pay per click. There are many posts on the internet which educate you on how you can run a PPC campaign but very few in-depth articles which gives you actionable PPC campaign optimization tips….

You are at a point saying your e-commerce business is a big flop, not generating conversion rate and expected ROI, then perhaps it’s time to get your thought back. Should you revise your strategies? The way you promote your online store among your target audience should be prioritised on the basis of their interests, purchasing behaviours, and the changing marketing trends, if you want to know the truth. And this is where email marketing can come into play. As one of the most effective online marketing platforms to boost the…

Every business has a constant goal to improve its profit margins. And Digital Marketing has gained its relevance in achieving the same objective. A company employing online marketing in its business plans, looks for lead generation, boost in online sales, rank higher in search engine results page and gain as many numbers of customers as possible. With the digital transformation widening its reach all over the web, a business having a great digital marketing strategy is likely to acquire profitable results in its online traction and sales. Read these four…