Facebook adds labels to satire pages because users can’t tell what’s real

Facebook has begun adding labels to satire pages to make extra sure that people aren’t confusing satire for, you know, real news.

While internet-savvy folk generally know how to tell ‘real’ news apart from satire, the truth is that many Facebook users do not. It is too common to see someone share an article from The Onion or The Borowitz Report as if it were severe news.

The new labels show up under the page’s name as a bit of grey text.

But wait, there’s more! The company is also rolling out ‘public official’ and ‘fan page’ labels for added transparency. The new titles build on disclaimers were added for state-controlled media last year.

The labels begin rolling out today, although Facebook notes it is ‘testing’ the feature, so you might still have to deal with family members unwittingly sharing satire for some time yet.

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Thomas Burn is a blogger, digital marketing expert and working with Techlofy. Being a social media enthusiast, he believes in the power of writing.

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