Investor sues CD Projekt over bungled CyberPunk 2077 launch

The most anticipated CyberPunk 2077 launch wasn’t just a disaster for gamers but also for the game’s investors. A lawsuit filed yesterday against CD Projekt, the company behind Cyberpunk, claims investors were misled about its performance ahead of its release, causing a significant stock price drop and losses. CD Projekt allegedly failed to convey that the game was “virtually unplayable,” the lawsuit states, and instead marketed it as a success with a few issues that would go unnoticed by players. The plaintiff, Andrew Trampe, is looking to include other investors in the suit to turn it into a class action.

In a court filing, CD Projekt said it would “vigorously” defend itself against the investor’s claims, Bloomberg reported.

Since the game’s launch earlier this month, it’s been plagued with bugs, prompting retailers and console makers to offer full refunds. GameStop is accepting returns, even if people opened the game, which goes against its typical policy. Sony pulled the game last week and began processing digital refunds for unsatisfied buyers.

Still, the game sold more than 13 million copies in the two weeks since its launch, making it one of the year’s best selling games. Many of those sales came from preorders after a much-hyped marketing campaign, which helped CD Projekt recoup the nearly decade-long costs of making the game.

Investor sues CD Projekt over bungled CyberPunk 2077 launch
Share

Thomas Burn is a blogger, digital marketing expert and working with Techlofy. Being a social media enthusiast, he believes in the power of writing.

180 views
Share via
Copy link